Page 3 - UnderstandingJanSanRedistribution_flipbook
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Foreword


                   This guide is written for Jan-San (Sanitary Supply) manufacturers who are exploring the opportunity to go
                   to market via wholesalers, as well as those who have a long history of working with wholesalers. It is also
                   a resource for Jan-San distributors who are considering using wholesalers as a source for certain lines,
                   particular product types, or at various times throughout the year.  In all cases, our intent is to help Jan-San
                   manufacturers, wholesalers, and distributors create programs which will foster long-term success for all
                   parties.

                   This manual pinpoints real economic and supply chain efficiencies. Understanding Jan-San Redistribution
                   is a quantitative educational tool for Distributors and Manufacturers alike to make fair, balanced, and
                   informed business decisions about buying/selling through wholesalers. Wholesaling is an efficiency option
                   (with definable and measurable benefits) for distributors to procure, and manufacturers to make product
                   available, and is truly a growing force in today’s Jan-San environment which should be better understood
                   by all.

                   Key issues addressed in the manual are:
                          ■ Manufacturer revenues and costs compared for Direct vs. Wholesaler sales

                          ■ Distributor costs compared for Direct vs. Wholesaler purchases
                          ■ Structuring of Manufacturer/Wholesaler programs to reflect and maximize value of Re-D
                          ■ Appropriate growth expectations/trends for Manufacturers entering Re-D program
                          ■ Impact on Manufacturer/Distributor relationships
                          ■ Appropriate expectations outlined regarding lines within a Wholesaler
                          ■ “Dollars and cents” analysis from detailed case studies within and outside of SSWA
                          ■ Math Tools and Cost-to-Serve Comparisons provided for comprehensive evaluation

                   Use this Guidebook as an essential component in your company’s training program to understand the
                   impact of Redistribution on Sales, Finance, Logistics, Marketing, Customer Service, and Supply Chain
                   relationships.

                   We welcome all comments and questions at info@sswa.com, or dave@franklin-foodservice.com.































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